“When we create stuff, we do it because we listen to the customer, get their inputs and also throw in what we’d like to see, too. We cook up new products. You never really know if people will love them as much as you do.”
– Steve Jobs
I am so pumped to be working in the technology industry as a Product Manager. The ability to create something tangible from an idea is an amazing thing. Now that I’ve seen what’s possible with software development, I know I’ll be involved in the industry in some capacity for the foreseeable future. My role in product management is best explained by this handy venn diagram by Martin Eriksson:
As a Product Manager at Mediaocean, the leading provider of advertising software, I learned and improved my skills in the core aspects of product management:
Research Product & Customer
Build Roadmap
Determine MVP
User Stories (Product Specifications)
Collaborate With UX & Engineering Teams
Agile Development
Create Launch Materials
Product/Feature Launch
Analyze Product Use & Feedback